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Club CRM: clients, enquiries and questions in plain words
The club sees where players come from, who stopped coming and whom to call. Leads on a stage board, tasks for staff, mailings by segment with client consent. The manager asks about the club in words, and the numbers in the answer are computed by the database, not the model.
What it is and why
A padel club lives on regulars, and their leaving is usually noticed too late. The AI Padel CRM highlights players drifting away by each player's own rhythm, birthdays and new clients who need a second visit.
All in the same admin panel as bookings and courts: leads from the website and desk, cloud PBX calls in the client card, reviews, corporate clients, mailings and sponsors on the club's clips and screens.
What it does
Club CRM
- Staff tasks and an enquiry funnel
- Acquisition by source and churn forecast by each player's own rhythm
- Birthdays, client calls, reviews and corporate clients
- Segment campaigns and the “Ask about the club” AI assistant
The AI Padel club admin panel; calls need the club's cloud phone system.
How it works
How it works
- Leads
Leads from the website and desk land on a stage board.
- Clients
The client card holds bookings, visits, calls, reviews.
- Whom to call
The system highlights those drifting away, birthdays and new clients.
- Tasks
Staff get tasks with a deadline and owner.
- Mailings
By client segment with a delivery report — only to those who consented.
- Ask about the club
A question in words — “revenue this week”, “who has not been in a while”; code computes the numbers.
What you will see
What you will see
Manager in the admin panel
Lead funnel, Clients, Tasks, Birthdays, Calls, Reviews and NPS, Mailings.
Club manager
Acquisition by source, Ask about the club.
Corporate clients
Company-paid bookings and a report for invoicing.
In detail
Club CRM
Staff tasks and enquiry funnel
Enquiries from the website and the front desk sit on a board by stage; staff get tasks with a deadline and an owner.
Birthdays and calls
Upcoming birthdays and a once-a-year greeting; client calls from the club's cloud phone system appear in the client card.
Acquisition and churn
A funnel by source: enquiries, sign-ups, first game, revenue and acquisition cost. The churn forecast follows each player's own rhythm.
Reviews and moderation
Game ratings after a booking, reviews and reports on posts — moderated in the admin panel.
Corporate clients and organisers
Companies and their employees, bookings paid by the company and a company report for invoicing; tournament organiser rights.
Campaigns and promo codes
Campaigns by client segment with a delivery report; promotions and promo codes are switched on by the club, only for clients who agreed to marketing.
“Ask” AI assistant for the manager
The manager asks in plain words — “revenue this week”, “who hasn't come for a while”. The model picks the question, the code calculates the numbers from the database.
Sponsors on clips and screens
The club sponsor's logo on highlights, the scoreboard and club screens, shown on chosen courts and times, with display statistics.
Limits, honestly
Limits, honestly
- Calls in the client card require the club's cloud PBX.
- Mailings go only to clients with marketing consent.
- Churn forecast follows play rhythm; it cannot be computed for a newcomer with one game.
Who it helps
Who it helps
Club managers
See who is leaving and where players come from without spreadsheets.
Staff
A ready list of whom to call today.
Marketing
Segment mailings and sponsors with an impression report.
API
API
The same data in your systems through the open API.
GET /v1/admin/leads/board # the enquiry funnel
GET /v1/admin/churn # clients at risk of leaving
POST /v1/admin/ask # a question about the club in plain words
Questions and answers
Questions and answers
How does the system know a client is leaving?
By their rhythm: if they played weekly and vanished for 2.5 usual gaps, the risk is high.
Can the AI assistant get numbers wrong?
The model only understands the question; code computes the numbers from the database.
Who gets mailings?
Only clients with marketing consent.
Are calls visible?
Yes, with a connected cloud PBX — in the client card.
Can we manage corporate clients?
Yes: companies, employees, company-paid bookings, a report.
Where do leads come from?
The website and desk — on a stage board.
Are there reviews?
Yes, a game rating after a booking and moderated reviews.
Can we show sponsors?
Yes, a logo on highlights, scoreboards and screens — by court and time, with impression stats.
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